Paris St Germain: How Rwanda Is Selling Itself As a Tourist Destination
The East African Country, Rwanda has sold itself as a tourist destination and this Messi deal will do it a lot better.
The republic on Wednesday, December 4th, 2019 signed a deal with French soccer club Paris St Germain to promote tourism in the east African nation.
Chief Executive of the Rwanda Development Board, Clare Akamanzi in his statement after signing said “We invest part of our tourism revenues in strategic collaborations such as the one with Paris St Germain because we understand the positive effect they have on the overall perception of the country globally”
Undoubtedly, the PSG recently has become the eye of most football lovers as Messi announced his exit from Barcelona to the French league.
The top striker joins Messi, Mbappe and Neymar.
This means Having Messi, Mbappe and Neymar dressed in Visit Rwanda Branded jerseys could sell the country to satisfaction. This is history in the making.